What Chance The Rapper Can Teach Us About Success And Marketing
In 2013 Chance released his second mixtape, Acid Rap which he also released as a free download. It was very well received and got 1,500,000 downloads on DatPiff website. You can also find it on Youtube (11 Million views at the moment) and many other platforms. No CDs, no vinyl records, no cassette tapes (although he calls it a mixtape), only FREE online distribution. Acid Rap was a true breakthrough for Chance and helped him win millions of new fans as well as great connections in the industry.
